Companies

Knockoff

Brand protection software for Shopify stores that finds copycat listings and files takedowns, started by Josh Pigford in 2026.

E-commerceShopifyBrand protection

ActiveSource [3]Source [1]Last verified Oct 2, 2026

About Knockoff

Knockoff connects to a Shopify store and watches Amazon, Temu, eBay, Etsy, AliExpress, Facebook, Instagram and the open web for listings that copy the store's products or brand name. It assembles archived evidence and, after the merchant signs a letter of authorization, files reports on covered platforms.Source [3]

Pigford describes it in his X bio as what he is building to protect e-commerce brands from imposters, and the site names him as the founder.Source [4]Source [3]

What happened

Josh Pigford started Knockoff in 2026 and lists it as active. It scans marketplaces and the web for stolen listings, copycat storefronts and trademark filings that copy a Shopify store's brand, then files takedowns as the store's authorized agent.Source [1]Source [3]Source [4]

Timeline

  1. 2026Launched by Josh Pigford.Source [1]Source [2]

Products and brands

  • Knockoff: Shopify brand protection: detection of copycat listings and takedown filingSource [3]

How it makes money: Subscription for Shopify merchants.Source [3]

Leadership

Josh PigfordFounderSource [3]Source [1]Since 2026

People on Founded, and where they went next

1 person on record, connected to 5 other companies.

PersonHereAlso built
Josh PigfordFounder2026 to nowMaybe2021 to 2025Shut downBaremetrics2013 to 2020AcquiredTemper2011 to 2014AcquiredTheAppleBlog2004 to 2008AcquiredSabotage Media2004 to nowActive

Sources

  1. Knockoff, joshpigford.com. Accessed Oct 2, 2026.
  2. Projects, joshpigford.com. Accessed Oct 2, 2026.
  3. Brand protection software for Shopify stores | Knockoff, Knockoff. Accessed Oct 2, 2026.
  4. Josh Pigford (@Shpigford) X profile, X (via fxtwitter API). Accessed Oct 2, 2026.

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