Founders

Joe Rogan
Photo: The White House, Public domain

Joe Rogan

Founder and host of The Joe Rogan Experience podcast; owner of the Comedy Mothership comedy clubSource [7]Source [2]Source [3]Source [1]Source [10]

PodcastingStand-up comedyMixed martial artsMediaLive entertainment

Unclaimed profileLast verified Oct 2, 2026

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About

Joe Rogan is a stand-up comedian of more than 30 years, a UFC color commentator and the host of The Joe Rogan Experience, the long-form interview podcast he launched on December 24, 2009. He owns the show's registered U.S. trademark as an individual.Source [2]Source [3]

The podcast moved to a studio in Austin, Texas in 2020. That May, Spotify announced a multi-year exclusive licensing deal under which Rogan kept creative control; a February 2024 deal ended exclusivity and put the show on Apple Podcasts, Amazon Music and YouTube, with Spotify handling distribution and ad sales. It was Spotify's most listened to podcast worldwide in 2025 for a sixth consecutive year.Source [4]Source [5]Source [6]Source [7]Source [8]Source [9]

In February 2022 he bought the historic Ritz Theater on East Sixth Street in Austin and restored it as the Comedy Mothership, a two-room stand-up club that opened in March 2023 and where he performs regularly.Source [10]Source [2]Source [1]

He was an early equity partner and promoter of Onnit, the Austin supplement company founded by Aubrey Marcus in 2010; Onnit's website labels him a co-founder, and Unilever acquired the company in 2021.Source [11]Source [12]Source [13]Source [14]

Before the podcast he hosted NBC's Fear Factor and played Joe Garrelli on the sitcom NewsRadio. He has released seven comedy specials, most recently Burn the Boats on Netflix in August 2024.Source [2]

Career

1 company has no public dates yet, so it is listed below but not charted.
CompanyYearsRoleStatus
Comedy Mothership

Bought the former Ritz Theater on East Sixth Street in Austin in February 2022 and restored it as the Comedy Mothership, which opened in March 2023.Source [10]Source [15]

  • Bought the Ritz Theater, built in 1929, in February 2022 and restored it as a comedy club.Source [10]
  • Opened the club the week of March 7, 2023 with two rooms, Fat Man and Little Boy; opening shows sold out.Source [10]
  • Performs at the club regularly.Source [2]

Suggest a correction to Comedy Mothership

2023 to nowOwnerSource [1]Source [10]Active
Onnit

Unilever and Onnit's own site name Aubrey Marcus as the founder in 2010. Marcus has said Rogan bought into the company and received equity in exchange for marketing it; Unilever completed its acquisition of Onnit in May 2021.Source [13]Source [12]Source [11]Source [14]

  • Bought into the company and received equity in exchange for marketing it, becoming what Aubrey Marcus called its advertising engine.Source [11]
  • Marcus has said Onnit's Alpha BRAIN nootropic was developed after asking Rogan which supplement he would most want; Rogan's endorsement of Alpha BRAIN appears on Onnit's site.Source [11]Source [12]
  • Unilever announced its acquisition of Onnit in April 2021 and completed it in May 2021.Source [13]Source [14]

Suggest a correction to Onnit

UndatedCo-Founder (as labeled on Onnit's website)Source [12]Business partner and equity holder (per founder Aubrey Marcus)Source [11]Acquired
The Joe Rogan Experience

Rogan launched the podcast on December 24, 2009, hosts it, and owns its registered trademark as an individual; it has been produced in Austin since 2020. Spotify licensed it exclusively from 2020, and since a February 2024 non-exclusive deal it also appears on Apple Podcasts, Amazon Music and YouTube, with Spotify handling distribution and ad sales.Source [2]Source [7]Source [3]Source [4]Source [5]Source [6]

  • Launched the podcast on December 24, 2009; it has more than 2,000 episodes, typically two to three hours long.Source [2]
  • Signed a multi-year exclusive licensing deal with Spotify announced May 19, 2020, keeping creative control.Source [5]
  • Moved production to a custom studio in Austin by fall 2020.Source [4]
  • Renewed with Spotify in February 2024 on a non-exclusive basis, adding Apple Podcasts, Amazon Music and YouTube.Source [6]Source [7]
  • Ranked as Spotify's top podcast worldwide in 2025; the PowerfulJRE YouTube channel showed 21.1 million subscribers on 2026-10-02.Source [8]Source [16]

Suggest a correction to The Joe Rogan Experience

2009 to nowFounder and hostSource [7]Source [2]Source [6]Trademark ownerSource [3]Active

Milestones

  1. 2025-12The Joe Rogan Experience ranked as Spotify's most listened to podcast worldwide for a sixth consecutive year.Source [8]Source [9]
  2. 2024-08Released the stand-up special Burn the Boats on Netflix.Source [2]
  3. 2024-02Signed a new non-exclusive Spotify deal that brought the podcast to Apple Podcasts, Amazon Music and YouTube.Source [6]Source [7]
  4. 2023-03Opened the Comedy Mothership in Austin.Source [10]
  5. 2022-02Bought the Ritz Theater on East Sixth Street in Austin.Source [10]
  6. 2021-08THE JOE ROGAN EXPERIENCE registered as a U.S. trademark in his name.Source [3]
  7. 2021-05Unilever completed its acquisition of Onnit.Source [14]
  8. 2020-09The podcast debuted on Spotify and moved production to Austin.Source [5]Source [4]
  9. 2020-05Announced a multi-year exclusive licensing deal with Spotify.Source [5]
  10. 2010Onnit was founded by Aubrey Marcus; Rogan later took equity in exchange for marketing it.Source [13]Source [11]
  11. 2009-12Launched The Joe Rogan Experience podcast.Source [2]
  12. 2002Began working as a UFC color commentator.Source [2]
  13. 2001Began hosting Fear Factor.Source [2]

Boards, investments and other roles

OrganizationRoleYears
UFCMediaColor commentatorSource [2]2002 to now
Joe Rogan Questions EverythingMediaHostSource [2]2013
Fear FactorMediaHostSource [2]2011 to 2012
Fear FactorMediaHostSource [2]2001 to 2006
NewsRadioMediaCast member (Joe Garrelli)Source [2]

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Sources

  1. Joe Rogan named 'diet Alex Jones' at Austin comedy club protest, MySA (San Antonio Express-News), 2026-01-05. Accessed Oct 2, 2026.
  2. Joe Rogan official website (JRE Podcast, About), joerogan.com. Accessed Oct 2, 2026.
  3. THE JOE ROGAN EXPERIENCE, U.S. Serial No. 88455329, Reg. No. 6441695, USPTO TSDR. Accessed Oct 2, 2026.
  4. The Building of Joe Rogan's Austin Empire, Austin Monthly, 2022-06. Accessed Oct 2, 2026.
  5. 'The Joe Rogan Experience' Launches Exclusive Partnership with Spotify, Spotify, 2020-05-19. Accessed Oct 2, 2026.
  6. Joe Rogan's Spotify Deal Renewal Worth Up to $250 Million, Podcast Will No Longer Be Exclusive to the Platform, Variety, 2024-02-02. Accessed Sep 28, 2026.
  7. 'The Joe Rogan Experience' will no longer be exclusive to Spotify, CNN, 2024-02-02. Accessed Sep 28, 2026.
  8. Spotify Wrapped: top podcasts for 2025, Podnews, 2025-12-04. Accessed Oct 2, 2026.
  9. Spotify Wrapped: Rogan Repeats At No. 1 As Podcasters Drop Custom Clips For Fans, Inside Radio, 2025-12-03. Accessed Sep 28, 2026.
  10. Joe Rogan transforms Austin's historic Ritz into an anti-woke comedy club downtown, Austin American-Statesman, 2023-03-09. Accessed Oct 2, 2026.
  11. The Tim Ferriss Show Transcripts: Aubrey Marcus (#302), The Tim Ferriss Show, 2018-03-22. Accessed Oct 2, 2026.
  12. Onnit homepage, Onnit. Accessed Oct 2, 2026.
  13. Unilever to acquire Onnit (archived), Unilever via Internet Archive, 2021-04-26. Accessed Oct 2, 2026.
  14. Unilever PLC Form 6-K, Half-Year Report 2021, U.S. SEC EDGAR, 2021-07-22. Accessed Oct 2, 2026.
  15. Joe Rogan, Wikipedia. Accessed Oct 2, 2026.
  16. PowerfulJRE (YouTube channel page, 21.1M subscribers, 3.6K videos as shown 2026-10-02), YouTube. Accessed Oct 2, 2026.

History

  • Sep 28, 2026: Profile created from public sources (Founded editors)
  • Sep 28, 2026: Reframed The Joe Rogan Experience as the podcast and media business he launched and runs; role changed from Host to Founder and host; headline updated (Founded editors)
  • Oct 2, 2026: Enriched profile (about, other roles, highlights, milestones, links) from public sources (Founded editors)

Compiled by Founded editors from the cited public sources. Editorial policy / Request removal