Companies

The Joe Rogan Experience

Long-form interview podcast and video show launched and hosted by Joe Rogan, produced in Austin and distributed through Spotify, YouTube and other platforms.

PodcastMediaInterviewsCreator business

ActiveSource [1]Source [8]Source [10]Last verified Oct 2, 2026

About The Joe Rogan Experience

The Joe Rogan Experience is a long-form interview podcast and video show hosted by Joe Rogan, who launched it on December 24, 2009. It has published more than 2,000 episodes, typically two to three hours long, and Rogan owns its name as a registered U.S. trademark.Source [1]Source [5]

Since fall 2020 it has been recorded in a custom studio in Austin, Texas, where producer Jamie Vernon runs the room and checks facts during episodes.Source [6]

It earns money through licensing and advertising. Spotify licensed it exclusively from 2020 under a multi-year deal that left Rogan creative control; since a February 2024 renewal it is also distributed on Apple Podcasts, Amazon Music and YouTube, with Spotify handling distribution and ad sales and Rogan receiving a minimum fee plus a share of ad revenue.Source [4]Source [2]Source [3]

It was Spotify's most listened to podcast worldwide in 2025 for a sixth consecutive year, and its PowerfulJRE YouTube channel showed 21.1 million subscribers and 3,600 videos on 2026-10-02.Source [8]Source [9]Source [10]

What happened

Joe Rogan launched the show on December 24, 2009, and it moved to a studio in Austin in 2020, where it is produced by Jamie Vernon. In May 2020 Spotify announced a multi-year exclusive licensing deal with Rogan keeping full creative control, and in February 2024 a new multiyear deal ended exclusivity, putting the show on Apple Podcasts, Amazon Music and YouTube, with Spotify handling distribution and ad sales. It was Spotify's most listened to podcast globally for a sixth consecutive year in 2025, and its main YouTube channel, PowerfulJRE, showed 21.1 million subscribers on 2026-10-02; the show's name is a registered U.S. trademark owned by Rogan as an individual.Source [1]Source [6]Source [7]Source [4]Source [3]Source [2]Source [9]Source [8]Source [10]Source [5]

Timeline

  1. 2025-12Ranked as Spotify's most listened to podcast worldwide for a sixth consecutive year.Source [8]Source [9]
  2. 2024-02New non-exclusive Spotify deal added Apple Podcasts, Amazon Music and YouTube.Source [2]Source [3]
  3. 2021-08THE JOE ROGAN EXPERIENCE registered as a U.S. trademark owned by Rogan.Source [5]
  4. 2020-09Debuted on Spotify; production had moved to an Austin studio by that fall.Source [4]Source [6]
  5. 2020-05Spotify announced a multi-year exclusive licensing deal.Source [4]
  6. 2009-12Joe Rogan launched the podcast on December 24, 2009.Source [1]

Products and brands

  • The Joe Rogan Experience: Main interview podcast, released as audio and video.Source [1]Source [4]
  • PowerfulJRE YouTube channel: Full video episodes on YouTube since the 2024 non-exclusive deal.Source [10]Source [2]

How it makes money: Licensing and advertising: under the 2024 Spotify deal, Spotify distributes the show and sells its ads, and Rogan receives a minimum fee plus a share of ad revenue.Source [2]

Leadership

Joe RoganHost and trademark ownerSource [1]Source [5]Since 2009
Jamie VernonProducerSource [6]Source [7]

People on Founded, and where they went next

1 person on record, connected to 2 other companies.

PersonHereAlso built
Joe RoganFounder and host, Trademark owner2009 to nowComedy Mothership2023 to nowActiveOnnitAcquired

Sources

  1. Joe Rogan official website (JRE Podcast, About), joerogan.com. Accessed Oct 2, 2026.
  2. Joe Rogan's Spotify Deal Renewal Worth Up to $250 Million, Podcast Will No Longer Be Exclusive to the Platform, Variety, 2024-02-02. Accessed Sep 28, 2026.
  3. 'The Joe Rogan Experience' will no longer be exclusive to Spotify, CNN, 2024-02-02. Accessed Sep 28, 2026.
  4. 'The Joe Rogan Experience' Launches Exclusive Partnership with Spotify, Spotify, 2020-05-19. Accessed Oct 2, 2026.
  5. THE JOE ROGAN EXPERIENCE, U.S. Serial No. 88455329, Reg. No. 6441695, USPTO TSDR, 2021-08-03. Accessed Oct 2, 2026.
  6. The Building of Joe Rogan's Austin Empire, Austin Monthly, 2022-06. Accessed Oct 2, 2026.
  7. The Joe Rogan Experience, Wikipedia. Accessed Sep 28, 2026.
  8. Spotify Wrapped: top podcasts for 2025, Podnews, 2025-12-04. Accessed Oct 2, 2026.
  9. Spotify Wrapped: Rogan Repeats At No. 1 As Podcasters Drop Custom Clips For Fans, Inside Radio, 2025-12-03. Accessed Sep 28, 2026.
  10. PowerfulJRE (YouTube channel page, 21.1M subscribers, 3.6K videos as shown 2026-10-02), YouTube. Accessed Oct 2, 2026.

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