Outrank
Automated SEO content software that finds keywords, writes articles daily and publishes them to a customer's blog.
ActiveSource [4]Source [2]Last verified Oct 2, 2026
About Outrank
Outrank finds keywords with traffic potential and low competition, builds a content calendar, writes SEO articles every day and publishes them to platforms such as WordPress, Webflow, Shopify, Wix, Notion, Framer and Feather.Source [2]Source [4]
Every user is enrolled by default in a backlink exchange network in which generated articles link contextually to other users' posts. Louis-Lucas presents this as the product's moat; in 2026 critics on X argued the exchange could harm domains, and he said signups fell 26% the next day before publishing his own analysis of users' Search Console data.Source [2]Source [5]
Louis-Lucas describes Outrank as part of his TMAKER portfolio and the flagship of a co-maker model in which a partner builds the product while he drives distribution.Source [3]Source [6]
What happened
Outrank grew out of ContentPie, an AI blog generator built by Eugene Zolotarenko that was at about $300 MRR. Tibo Louis-Lucas partnered with Zolotarenko, repositioned it as an autonomous SEO tool and announced Outrank in November 2024, followed by a Product Hunt launch in January 2025. Louis-Lucas reported $274,000 MRR in April 2026, and in September 2026 the product's backlink exchange drew public criticism from SEO practitioners.Source [2]Source [1]Source [7]Source [5]
Timeline
- 2026-09Criticism on X that the backlink exchange "burns domains"; Louis-Lucas reported signups fell 26% the next day.Source [5]
- 2026-04Reported $274,000 MRR and 2,500+ websites (self-reported).Source [7]
- 2025-05Reported about $40,000 MRR (self-reported).Source [2]
- 2025-03Passed $10,000 MRR, two months after launch (self-reported).Source [2]
- 2025-01-20Launched on Product Hunt and ranked #1 product of the day.Source [2]
- 2024-11-19Announced as live after two months of beta testing.Source [1]
Products and brands
- Outrank: Autonomous SEO article generation and publishing with a built-in backlink exchange.Source [4]Source [2]
Funding and financials
- MRR
- $274,000 with 2,500+ websites (self-reported on X, April 2026)Source [7]
- MRR
- About $300,000+ (self-reported on X, April 27, 2026)Source [2]
People on Founded, and where they went next
| Person | Here | Also built |
|---|---|---|
| Tibo Louis-Lucas | Co-maker (growth partner)2024 to now | RevidActiveTweet HunterAcquiredTaplioAcquiredDreamzBankruptPistacheAcquired |
Links
Sources
- OUTRANK is LIVE, X (@tibo_maker), 2024-11-19. Accessed Oct 2, 2026.
- how Outrank went from $300 MRR to $300k MRR in 15 months, X article (@tibo_maker), 2026-04-27. Accessed Oct 2, 2026.
- The SaaS Distribution Channel Bet Behind a $12M Portfolio, SaaS Club podcast (Omer Khan), 2026-05-07. Accessed Oct 2, 2026.
- Outrank homepage, Outrank. Accessed Oct 2, 2026.
- 3 weeks ago, SEO twitter decided Outrank burns domains, X (@tibo_maker), 2026-10-01. Accessed Oct 2, 2026.
- Tibo Maker: SaaS Founder, SEO & AI Growth Playbooks, tmaker.io (personal site). Accessed Oct 2, 2026.
- Outrank now at $274k mrr with 2,500+ websites using it, X (@tibo_maker), 2026-04-07. Accessed Oct 2, 2026.