Companies

Krawlers

Baby clothing line with knee pads built into pants and onesies for crawling infants.

Children's apparelConsumer products

Status unknownSource [1]Source [2]Last verified Oct 2, 2026

About Krawlers

Krawlers was a children's apparel line of pants and onesies with built-in knee pads for crawling babies, launched by Adam Neumann while he was a student at Baruch College. He sold the line to retail buyers at trade shows.Source [1]

Business Insider describes the venture as Egg Baby, a baby clothing company founded in 2006 whose knee-pad garments were called Krawlers, and reports that it did not succeed. No public record of its formal end was found.Source [2]

What happened

Launched by Adam Neumann in 2006 while he was a student at Baruch College, which he left to work on it full time. He sold the clothing at trade shows. Business Insider reports it did not succeed; no public record of its formal end was found.Source [1]Source [3]Source [2]

Timeline

  1. 2008Neumann moved on to co-found Green Desk.Source [2]
  2. 2006Launched by Adam Neumann while studying at Baruch College.Source [1]Source [2]

Products and brands

How it makes money: Sold baby clothing wholesale to retailers through trade shows.Source [1]

People on Founded, and where they went next

1 person on record, connected to 4 other companies.

PersonHereAlso built
Adam NeumannFounder2006Flow2022 to nowActiveFlowcarbon2022Status unknownWeWork2010 to 2019ActiveGreen Desk2008Acquired

Sources

  1. The Roots of Adam Neumann's Jedi-Like Mind Control Over Investors (excerpt from The Cult of We by Eliot Brown and Maureen Farrell), Commercial Observer, 2021-07-29. Accessed Oct 2, 2026.
  2. The career rise, fall, and attempted return of Adam Neumann, the controversial WeWork cofounder, Business Insider via Yahoo Finance, 2024-02-06. Accessed Oct 2, 2026.
  3. WeCrashed: Did Adam Neumann Really Try to Sell Knee Pads for Babies?, MovieMaker, 2022-03-20. Accessed Sep 28, 2026.

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